New figures reveal that that our love affair with ISAs continues, despite low interest rates, which show no sign of increasing anytime soon.
The figures, published by HMRC, show that:
The number of ISAs taken out in the 2015/16 tax year fell slightly, to 12.7 million, down from 13 million in the year before
However, the average amount saved or invested into ISAs rose by 5% to £6,338; only 9% of people subscribed the maximum amount
In total £80 billion was salted away into ISAs in the last tax-year